VP, Marketing & Creative , Disney XD
Jill Hotchkiss is VP of marketing and creative at Disney XD, a role she was promoted to in 2012. She leads the strategic on-air marketing and creative processes that supports the Disney XD linear channel, all digital offerings, as well as brand positioning and strategies that enable the creation of fully integrated marketing plans. Hotchkiss was integral in leading the brand creative development, execution and on-air marketing of Disney XD Worldwide.
In addition to her responsibility for the creative direction and on-air look for Disney XD she executive produced and developed a variety of music videos and interstitial material. Her experience in brand development, on-air creative and passion for international marketing allowed her the opportunity to partner with her Disney television partners in Japan. Together they developed the look and feel for a new Japanese broadcast satellite channel, Dlife.
From 2009 to 20011, Hotchkiss was VP/creative director for Disney XD, part of Disney ABC Cable Networks Group. From 2003 to 2009, she was executive creative director at Disney ABC Cable Networks Group (Jetix/Toon Disney). Prior to joining Disney ABC Cable Networks Group, she served as senior writer/producer for the WB Television Network where she was responsible for on-air promotion and brand identity for key series including "7th Heaven," "Gilmore Girls," "Smallville," "Felicity" and "Everwood."
Prior to the WB, Hotchkiss was a senior producer for NBC's "NBC News Magazine in the Air" for United Airlines and a writer/producer for NBC’s on-air promotion department, working on such shows as "Today Show," NBC Nightly News" and "Late Night with Conan O'Brien." She began her career as an NBC page in New York. Among numerous industry accolades, Hotchkiss's campaigns have received PromaxBDA Awards as well as CTAM/Mark awards.