about / ambassadors

Josh Acuff

On-Air Promotions/Brand Manager, Halogen

Josh Acuff is the network strategy manager for Halogen TV, a newly launched television network featuring empowering entertainment. He oversees the creative process for on-air promos, packaging, campaigns, brand identity and positioning, and has seven years of experience in promotion and marketing for television. If you're wondering, yes, he is related to Roy Acuff.

Josh currently lives in Charlotte, NC with his wife and three children.

Ethan Adelman

VP, On-Air Promotion, FX Networks

Ethan Adelman is the creative director for on-air promotions at FX Networks. Since coming to FX in 2005, Adelman has developed network branding, launch campaigns and theatrical promotion for the network. Previously, he was director of on-air promotions at G4 after helping launch Oxygen Media in 2000.

Karyn Adelstein

VP, Integrated Marketing, TV Guide Network

An executive with 15 years of experience in television and production, specializing in custom media solutions and branded content integration, Karyn is responsible for creating and overseeing innovative campaigns for TV Guide Network's Fortune 500 ad sales clients. She has previously held positions at FOX, Bunim-Murray, The WB, Warner Bros. Records.

Andie Beckerman

Creative Director, Non-Fiction Original Programming, AMC

Andie Beckerman Terry serves as creative director of unscripted original programming at AMC where she is responsible for conceptualizing, developing and overseeing non-scripted long and short form original programming, key tentpole events, franchises and on-air packaging. She was also involved in the short form series launch campaigns of the award-winning original series "Mad Men" and "Breaking Bad." Over the years, she has won several Promax and Telly Awards.

Rodger Belknap

VP, Creative Director, LOGO

As VP of creative for MTV Network’s LOGO, Rodger Belknap acts as brand guardian and oversees all branding and promotional efforts for LOGO.  Belknap also serves as executive producer on LOGO's music shows, NewNowNext Music and NewNowNext Poplab. Prior to joining LOGO Rodger worked at MTV Networks, winning numerous awards for his channel redesigns, rebranding and show packaging for MTV, MTV2, MTVU, Jams, MTV Hits, MTVTr3s and MTV World. 

Dan Bernath

Senior Creative, Comedy & Alternative, ABC

Daniel Bernath has been the creative force behind numerous ABC marketing campaigns, most recently launching "Modern Family." Other notable campaigns include "Dancing With The Stars," "Wipeout" and "Ugly Betty." Also a musician and composer, Bernath’s music has been featured in movies, TV shows, and commercials. His 2008 viral comedy-rap video, "Promo Pimp," opened the PromaxBDA Awards. Prior to ABC, Bernath wrote and produced award-winning work for cable networks such as E!, Showtime, Food Network, and G4.

Jeff Blackman

VP, On Air - Preschool Brand Creative, Nickelodeon

As VP of Nickelodeon’s Preschool Brand Creative team, Jeff Blackman oversees promotional and branding creative for Nick’s preschool properties. From series launches on Nickelodeon to branding and image work on the 24-hour digital channel Nick Jr., Blackman’s team creates engaging and exciting promotional content directed at preschoolers and their parents.

Previously, Blackman spent 12 years on the brand creative team at Comedy Central, helping to launch and maintain such hits as “Chappelle’s Show,” “South Park” and “Reno 911!”

Kai Brown

Director of Production, BET Networks

Kai A. Brown is an award-winning broadcast media professional with more than 15 years of experience in television production. Brown is currently the director of production at BET Networks in the creative services department. In this role, she manages a team of production managers, coordinators and production assistants. She works in conjunction with the team’s creative directors, media planners and post production to ensure consistency in look, tune-in information and accuracy of all messages.

Brown is a member of Women in Cable Television (WICT), National Association of Multi-Ethnicity in Communications (NAMIC) and a PromaxBDA Ambassador. One of her career highlights was serving as the board chair for the Multi-Media Training Institute (MMTI). MMTI is a nonprofit media production training company for at-risk youth and young adults in the DC Metro Area. It is a true honor for her to contribute to the lives of young people and provide them with tools to accomplish their dreams.

Marley Bunce

Director, Broadcast Production Management, Discovery Creative, Discovery Communications, LLC

As director of broadcast production management at Discovery Communications, LLC, Marley Bunce is responsible for the overall business management of broadcast marketing production. Bunce and her team support the network marketing teams through Discovery Creative, DCL’s in-house agency, and are responsible for managing the execution of many award-winning on-air and branded entertainment campaigns. Before joining Discovery in 2007, Bunce had 16 years under her belt in the commercial film and video production management world.

April Carty-Sipp

SVP, Creative Services, Comcast Sports Group

As the SVP of creative services for Comcast Sports Group, April Carty-Sipp is responsible for the on-air and online brand, including graphics and music, for the company’s 14 regional sports, news and entertainment networks reaching 50 million US TV households. Her role includes managing in-house and agency creative resources.

Lauren Cassidy

AMC Networks, Creative Director, Special Projects

Lauren Cassidy is an award-winning creative director of special projects for Rainbow Media. In this role, she oversees the creative team that supports the cutting-edge brands; AMC, IFC, WE tv and Sundance Channel. She is responsible for the creation of sales presentation, industry conference videos and network specific marketing spots.

Stephen Clark

Sr. Writer/Producer, The Weather Channel

Stephen Clark is an award-winning senior writer/producer for The Weather Channel. His primary role is to conceptualize and execute creative for all The Weather Channel platforms including series launch campaigns and upfront presentations, as well as promoting weather.com, mobile app products and contributing to brand strategy. In his spare time, Clark enjoys running, golfing and fishing – all at the same time. Stephen lives in Atlanta with his wife and two daughters.

Tom Clendenin

SVP, Marketing, CNBC

Thomas J. Clendenin, VP of marketing at CNBC, is responsible for the overall marketing and management of the CNBC brand. Clendenin joined CNBC from Aeropostale Inc., where he was SVP and director of marketing, leading all marketing efforts for two retail brands, Aeropostale and JimmyZ, including all in-store and external communications.

Jeremy Cohen

Senior Creative Director, NBC News Marketing and Communications

Jeremy supervises the production and design of on-air spots for NBC News programming and its associated multi-platform offerings plus a wide range of special projects. In addition, his group creates off-air NBC News content including series showcased inside taxis and on airlines. He began his professional career at TBS, followed by E! Entertainment Television, and then CNN where he was Director of News Promotion. Before joining NBC, he launched the on-screen promotions and brand development team at Thomson Reuters. Jeremy is also a professional clown who has performed across the US.

Eric Covert

VP, Franchise Marketing & Creative Content, Disney/ABC Television Group

Eric Covert is VP of creative content and production for Disney Channels Worldwide. He oversees the strategy, creative development, production and distribution of content involving Disney Channels Worldwide and any other division in The Walt Disney Company, including interstitials, music videos, long-form programming, TV specials and concerts.

Blake Danforth

Creative Director, On-Air, Fox Sports

Blake Danforth is a creative director for the Fox Sports Marketing Group, responsible for the on-air promotions of Fox Sports, Speed, Fox Soccer Channel, Fuel TV, Fox Deportes and FoxSports.com. He began at Fox in 2005 and has since had the good fortune to develop campaigns for the Super Bowl, World Series and Daytona 500 among the many highlights. Prior to Fox, Danforth worked as a CD for the design boutique Montgomery/Cobb and in post-production on numerous feature films, including Tombstone, Stargate, and the English Patient.

Rick Dascher

Executive Director, The Sponsor Shop, Turner Entertainment Networks

The Sponsor Shop is Turner Entertainment’s full-service internal creative agency that produces industry-leading sponsorships and promotions for its advertisers in partnership with its ad sales colleagues. The Sponsor Shop is dedicated to creating best-in-class custom content that connects clients’ brands with those of TBS and TNT. For Rick Dascher, this means ensuring his team’s work leaves a lasting impression on every viewer.

Outside of work, Dascher is equally committed to volunteering with Camp Sunshine, an organization that offers year-round programs for children with cancer. Aside from spending a week there every June for summer camp, Dascher also helps them with video projects throughout the year.

He is also a member of the Ambassador team for PromaxBDA. In this capacity he’s proud to share the wonderful work of PromaxBDA with its Atlanta members.

Aaron Day

Director, Design, Lifetime

As director of design, Aaron Day oversees the development of all print campaigns related to Lifetime and the Lifetime Movie Network. Since joining the Lifetime team, Aaron has been part of the network rebranding and helped to launch some of the most highly rated programs in Lifetime’s history, such as "Army Wives" and "Project Runway." Prior to joining Lifetime, Aaron was the production manager at The CW Network and associate producer, special projects at The WB Television Network.

Phil Delbourgo

SVP, Brand & Design, VH1

Emmy Award-winning creative director Phil Delbourgo has been shaping the face of television for two decades. As a founder of pioneer branding firm Big Fat TV he was a force behind the launch of E!. Today, at VH1, Delbourgo is one of the principle architects of the channel’s bold identity.

Chris Donovan

SVP, Creative, On Air & Online, The CW Network

Chris Donovan is the award-winning SVP for the creative and special projects department at The CW Television Network, where he oversees the network's on-air creative team and overall on-air environment and direction. He was instrumental in the initial launch of The CW as well as on-going episodic promotion for series such as "Gossip Girl," "90210," "America's Next Top Model," "Smallville" and "Supernatural."

Chris Doyle

Creative Director, Travel Channel

Chris Doyle is the creative director for the general advertising, promotion, show packaging and visual direction and branding across the Travel Channel. He has enjoyed helping to rebrand the network and elevating the overall advertising/promotion over the past few years. Chris started his career in the design, branding and ad agency world before his jump into the entertainment brands of Discovery Channel, Animal Planet and Travel Channel.

Monique Frumberg

Director, Branded Entertainment, Sundance Channel

Monique Frumberg is director of branded entertainment at Sundance Channel where she oversees the creative development of the channel’s short form content. Monique is passionate and curious about all aspects of creative innovation. She develops and fosters ongoing partnerships with artists, cultural innovators and pro-social activists, and shares their stories. Monique is currently in post-production on her first documentary.

Lauraine Gibbons

Senior Art Director, E! Entertainment Networks/Style

Lauraine is a senior art director for Comcast Entertainment Group’s on-air design department, serving the programming and promotion departments of E! Entertainment Television and Style Network. Her career began at Marks Communication, assisting in the graphics production for ABC on-air promo. Previous positions included six years as designer, animator and art director for ABC’s Video Design Group, an in-house design department for the Disney/ABC owned stations group, followed by three years as design director for international interactive TV developer, OpenTV.

Murphy Gilson

Creative Director, On-Air Promotions, Audience Network

Murphy Gilson is the Emmy Award-winning creative director of on-air promotions for the Audience Network and n3D. Before joining Audience, he worked at Fox, TLC and PBS, and for such clients as the NFL Network, Discovery, National Geographic Channel, ABC Family, G4 and GSN.

Daniel Guernsey

Creative Director, On-Air Promotions, YES Network

Daniel Guernsey is the supervising producer of on-air promotions at the YES Network – the Yankees Entertainment and Sports Network. Since the launch of YES in 2002, Guernsey has won three NY Emmy awards and 10 PromaxBDA Awards for innovative image spots, new season campaigns and a myriad of other Yankees-specific network priorities. Prior to joining YES, Guernsey was the producer of off-air sales and marketing materials and affiliate spots for Comedy Central. And he doesn’t hold it against you if you’re a Red Sox fan.

Saevar Halldorsson

Director, On-Air Strategy, Scheduling and Packaging, History™

Saevar Halldorsson is the director of on-air strategy, scheduling, and packaging for History™, HistoryHD™, History International™ and Military History™ where he is responsible for the overall look and feel of the History brand. Halldorsson oversees the strategy of on-air promotional campaigns, scheduling of spots as well as network graphics packages.

A native of Akranes, Iceland, Halldorsson received his formal training at New York City’s School of Visual Arts.

Jill Hotchkiss

Vice President, Marketing/Creative, Disney XD

Jill Hotchkiss is VP and creative director for Disney XD since her promotion in 2009. She is integral to the Disney XD brand and channels around the world, developing and managing creative on-air strategies and initiatives for the boy-focused, girl-inclusive platform. Among numerous industry accolades, Hotchkiss' campaigns have received Promax and BDA Gold and Silver Awards.

Bill Kerner

Director, Brand Strategy, ION Television

Bill Kerner is the director of brand strategy for ION Television. Kerner develops and oversees initiatives that shape the ION Television brand from design through execution. Previously, he was the associate creative director for on-air services. 

Jeffery Kissinger

VP, Digital Marketing & Audience Development, Scripps Network Interactive

Jeffery Kissinger is Scripps Networks’ chief strategist for digital marketing and audience development. He manages an internal digital agency that drives brand engagement through multiple channels including on- and off-channel media, as well as direct marketing, social media and customer relations. His efforts have helped launch franchises like “HGTV Design Star” and “Next Food Network Star.” Kissinger originally joined HGTV in 2004 as director of on-air strategy and planning.

Jamie Klein

VP, On-Air Promotions, GSN

After years of performing stand-up comedy and writing screenplays, pilots and TV shows, Jamie fell into promo writing wraps for Bert Ward and Adam West for a Batman marathon. Soon, he got a gig as a writer with Davis Glick, then moved to E! and worked his way to VP.  After three years, he landed in his current position as VP of on-air at GSN.

Jaime’s hobbies include photography, cooking and travel. He is married and lives in Encino.

Sarah LaBrache

Director, CBS On-Air Promotion, CBS

Sarah LaBrache serves as director of CBS on-air promotion most recently overseeing the successful launch campaign for NCIS: Los Angeles. Additionally, she helped establish and currently supervises CBS EyeLab, a Promax award-winning digital promotion unit. LaBrache became a writer and producer for CBS in 2001 and was elevated to her current position in 2007.

Jennifer Leitman

VP, Marketing & Creative, HGTV & DIY

Jennifer Leitman is VP of brand promotion for HGTV. She leads the creative strategy and production for all branded network promotion and projects. Leitman is responsible for developing far reaching consumer campaigns, upfront presentations, series launches, branded entertainment pieces, and most recently worked on the network rebrand strategy.

Danya Levine

Supervising Producer, On-Air Promotion, CNN, HLN

Danya Levine is an award winning supervising producer for CNN and HLN on-air promotion. Levine has developed successful strategies for branding and messaging across CNN Worldwide’s multiple platforms, such as Soledad O’Brien’s "Latino in America," the CNN/YouTube debates and image campaigns for "Nancy Grace" and "Larry King Live." She steered partnerships with music companies that sonic branded the new CNNI and HLN launch campaigns.

Brian Lockhart

Coordinating Producer, Features and Production Design, NFL Network

Brian Lockhart is currently the coordinating producer of features and production design at the NFL Network. His primary role is to conceive, collaborate and manage the execution of post produced segments. He works closely with other NFL Media divisions developing cohesive creative content across various platforms. Prior to that he was the creative director and senior feature producer at HBO Sports where he won four Emmy Awards for his feature and design work on "Inside the NFL" and HBO Documentaries.

Pauline McAuley

Supervising Producer, Marketing/Creative, Animal Planet

Pauline McAuley is currently the supervising producer for Animal Planet’s on-air marketing department in New York City, where she serves as the lead creative for all custom ad-sales partnership projects. Her on-air campaigns and branded entertainment work have been nominated for numerous industry awards, garnering her a collection of statues along the way. Her contributions to television span a career of more than 13 years, with past employers including MSNBC and The Oxygen Network.

Terry Minogue

VP Creative Director, SPIKE

Terry Minogue is a creative director and executive producer at Spike TV. Minogue leads the strategy and creative execution of Spike's award-winning advertising and on-air promotion for its major franchises including the "UFC," "Star Wars," "The Ultimate Fighter," and "Auction Hunters." Minogue helped develop and wrote the tagline for Spike’s "Get More Action" brand position. Previously, he was part of the creative team at Sci-Fi Channel that launched "Steven Spielberg Presents Taken" and "Battlestar Galactica."

Jennifer Mintz

Senior Marketing Manager, Turner Entertainment Marketing – TBS, TNT & TCM

A marketing manager with Turner Broadcasting, Jen develops integrated marketing programs for TBS and TCM, managing the strategic mix of media, digital, partnerships and non-traditional marketing to extend reach and drive tune-in. Jen has also been a project manager at Turner Sports and an account director/coordinating producer at ImageMaster Productions.

David Otto

Executive Creative Director, Telepictures

David is executive creative director at Telepictures where he's been involved in on-air design campaigns for various shows such as "Extra," "Ellen," "Tyra," "TMZ," and "LifeChangers" among others. Prior to Telepictures, his clients have included NBC, CBS, Fox, and VH1.

David is an alumnus of Art Center College of Design, and lives in Los Angeles. Other interests include architecture, music and ice cream.

Maria Pecoraro

Creative Director, Brand Creative, A&E Network/BIO Channel

Maria Pecoraro is currently the creative director for A&E Network and BIO Channel’s Brand Creative department. Her primary role is to direct and inspire out of the box, award-winning campaigns for both networks, to insure all creative accurately represents the respective brands on air and online, and to continue to develop and refine the brands across all platforms. Prior to joining A&E in 2008, Maria was an executive producer in Spike TV’s Creative Group.

Christopher Pelczynski

Creative Director, ESPN LA

Christopher Pelczynski is the creative director of ESPN’s Los Angeles production facility, overseeing the design, animation and live production for SportsCenter and other ESPN programming. Over his 12 years at ESPN, Chris’ focus has been the design of information graphics, logos, and also organizational efficiency. Before joining ESPN, Chris worked at numerous broadcast and creative companies in the Phoenix area. He graduated with a degree in Graphic Design from Arizona State University.

Travis Pomposello

EVP / Chief Creative Officer / Executive Producer EPIX Sports, EPIX

Travis Pomposello is EVP and chief creative officer at EPIX, a joint venture between Paramount, Lionsgate, and MGM. Pomposello is responsible for creative and brand development across channel, VOD, digital, and directing on-air packaging and promotion. Prior to EPIX, Pomposello held senior positions at MTV, Nickelodeon, Discovery, “The Late Show with David Letterman,” and was a partner at Frederator Studios. Travis later went on to found Bella Vita Creative, a boutique creative agency in NYC.

Heather Porter

Director, On-Air Promo Creative, FOX Broadcasting Company

Heather Porter has been in the FOX On-Air Promotions Department for 12 years and holds the position of manager. She has been behind the success and launches of such FOX hits as "Bones," "Beverly Hills 90210," "Lie to Me," "Boston Public," "The Simple Life" and many others.

Justin Reichman

Senior Creative Director, On-Air Promotion, Bravo

As creative director at Bravo, Justin has had the pleasure of helping evolve the Bravo brand over the course of a few redesigns. He has enjoyed working with a superlative team and together figuring out where we were and where we wanted to go. Justin enjoys the challenge of telling a story with a beginning, middle, and end in just a few seconds. He's also interested in thinking about what makes something one thing and not something else.

Heather Reilly

Director - Broadcast and Sponsored Production / The Creative Group, Cartoon Network

Heather Reilly is Director of Production for On-Air and Sponsored Promotions within the Creative Group at Cartoon Network. Since joining Cartoon Network in 2004, Heather has worked on branding campaigns, network show launches, and a variety of promotional campaigns including multi platform promotion for the networks first sports lifestyle award show Hall of Game. She oversees all aspects of production for promos, interstitials, and sponsored promotion and is the voice of the Creative Group in strategic meetings for the network. Heather is based in Atlanta.

Lara Richardson

VP Marketing, Creative & Operations, TLC/Discovery – DC

Lara Richardson is currently the VP of creative at Discovery Communications for TLC, where she oversees the on- and off-air marketing and promotion. With over 15 years in the business, she began her television career at a local FOX affiliate running a daily kids show. From there she joined USA in Miami, then relocated to New York where she worked for Oxygen and The History Channel among others.

Scott Rowe

SVP, Worldwide Communications, Warner Bros. Television Group

Scott Rowe serves as SVP of Worldwide Communications for Warner Bros. Television Group and is responsible for managing all communications, both traditional and new media, on a global basis for the Group. A 16-year veteran of the studio, Rowe has worked his way up the ranks having served in corporate communications and television publicity. Prior to that, he spent seven years at FOX.

Seida Saidi

Manager of Operations, Creative Services, truTV

Biography coming soon

Jedd Scher

Creative Director, G4

Jedd Scher is creative director of on-air promos at G4 Television. Scher launched the network’s interstitial franchise and developed award-winning campaigns for programs such as “Attack of the Show!,” “Ninja Warrior,” “Comic-Con Live,” “Bomb Patrol Afghanistan” and “X-Play.” Scher oversees an incredibly talented team of producers, editors, writers and designers.

Scher began his television career by producing commercials for Al Gore’s 2000 presidential campaign.

Ruth Schiller

Director, On-Air Promotions, Fuel

Ruth Schiller is currently the director of on-air promotions for Fuel TV. She has extensive experience in developing creative material for use across multiple distribution platforms including theatrical, broadcast, online, mobile, VOD, DVD and DVR. In addition to creative leadership roles at DIRECTV, Fox Reality, 3net and Fuel TV, Schiller 's experience includes stints at creative boutiques developing campaigns for clients that included Nike, Pepsi, Toyota and Gap.

Joanna Scholl

Director of Advertising & Promotion, Home Box Office

Joanna Scholl, director of advertising & promotion for Home Box Office, is responsible for directing the execution and implementation of integrated, buzz-worthy consumer marketing campaigns, innovative promotions and creative for high-profile HBO miniseries, films and documentaries such as "The Pacific," "John Adams," "Grey Gardens," and "The Alzheimer's Project." In her current role, Joanna identifies strategic campaign objectives and provides creative direction across all media tactics, while optimizing the media and production budgets and strengthening the overall brand.

Pat Shaver

Division VP, Creative Services, Playboy Plus Entertainment

Pat is currently division VP at Playboy Television, where she oversees the creation of multi-platform promotional assets. She developed a passion and appreciation for broadcast design over the course of many network re-brands. Prior to Playboy, she worked in NY as a commercial advertising agency producer.

Vanessa Tremain

Creative Director, On-Air Promotion & Branding, WE tv & Wedding Central

As creative director of on-air promotion and branding at WE tv and Wedding Central, Vanessa oversees on- and off-air creative work for both networks, ensuring that all promotional efforts exemplify the network brands and meet the growing needs of our businesses. During her career she has played a key role in multiple network launches and rebrands, including AMC, News 12 and the recent rebrand of WE tv.

Tara Tzirlin

VP, Consumer Marketing, Crown Media/Hallmark Channel

As VP of consumer marketing for Hallmark Channel and Hallmark Movie Channel, Tara Tzirlin develops the strategy and oversees the execution of all consumer marketing efforts including advertising, media planning, promotions, creative and strategic partnerships. With more than 15 years experience in the business, Tzirlin previously served in various marketing positions at Comedy Central and MTV Networks.

Kevin Vitale

VP, Creative & Brand Strategy, IFC

Kevin Vitale is the VP and brand creative director at IFC where he oversees all aspects of IFC Creative Services. Since joining IFC in 2007, Kevin has lead his in-house creative department to award winning campaigns, graphic design and co-branded entertainment initiatives. Most notably, in early 2010, Kevin led the on-air creative of the IFC rebrand to "Always on, Slightly Off."

Jasmine Yeung

Promo Producer, Corus Entertainment

Jasmine Yeung is an award-winning promo producer for Corus Entertainment in Toronto, Canada. She is known for producing innovative, creative television spots for the Corus brands, including Movie Central and Encore Avenue. Prior to Corus, Jasmine was a key contributor at TELETOON Canada, where she produced and edited all of the network's on-air promo packages for the launch of TELETOON Retro.