RBS-Branded Rugby App Converts 50,000 Downloads
Wednesday, February 22, 2012 | Marketing
Virgin Media Interrupts Ad Breaks
Wednesday, February 22, 2012 | Marketing Week
IGN Partners With Pearl & Dean For 'Mass Effect 3' Campaign
Wednesday, February 22, 2012 | MediaWeek
WSB Atlanta Launches iPhone Traffic App
Wednesday, February 22, 2012 | TVNewsCheck
Google Wants You To Talk To Your TV Via Android
Wednesday, February 22, 2012 | Mashable
The BBC's Big Play For The Game Space, Led By 'Dr. Who'
Wednesday, February 22, 2012 | Gamasutra

PromaxBDA’s Executive Mentorship Program Seeks Committed Mentees and Mentors

After successful launches in New York and Los Angeles in 2011, PromaxBDA’s ...more

Super Bowl XLVI: Top Media Marketing Spots

By Justin W. Sanders A record-breaking average of 111.3 million viewers tu... ...more

PromaxBDA Ambassadors Go Above and Beyond

By Emily Little PromaxBDA Member Outreach Manager The participants ... ...more

Winter EMW: The Wrap-Up

By Emily Little PromaxBDA Member Outreach Manager Last night’s ... ...more

Awards Season: Writing a Great Creative Brief

We’re entering Awards Season here at PromaxBDA, with no less than four diffe... ...more

5 Big Moments from CES

Although, this year’s four-day Consumer Ele... ...more

Five TV-related Apps That Caught Our Eye in 2011

Santa Claus is not the only one who makes a list and checks it twice this time of ... ...more

‘Tis the Season for Video Game Merchandise

From action figures to comic books, video game companies ar... ...more

“Best of PromaxBDA” Hits the Road

“The Best of PromaxBDA,” an evening of Gold Award-winning spots from t... ...more

Conference Playlist 2011: Michael Benson

Michael BensonCCOTime Warner Global Media Group ...more

@PromaxBDA

PromaxBDA: New #promaxbdaeurope session announced "Leaders in Design ‘12: An Inspiration Conversation" w/ @spin_tonybrook @meskenazi...

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PromaxBDA: Joining us this year at #promaxbdagms is John Coyne, Neil Howe, @ksegerstrale and @shingy for bio click here-- http://t.co/GueLTAk7

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PromaxBDA: PromaxBDA is the best resource for networking in the media marketing, promotion and creative industries. Join Today! http://t.co/7XLpg2ou

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PromaxBDA: http://t.co/TJbGIGc3 - Hot Spots: "Game of Thrones" teaser breaks apart characters' foundations to get fans excited and nervous, for Sea

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@PromaxBDA

PromaxBDA: PromaxBDA’s Executive Mentorship Program Seeks Committed Mentees and Mentors http://t.co/Jt3iYPVL

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@PromaxBDA

PromaxBDA: Does your workspace inspire creativity? Send photos & a description to jennifer@promaxbda.org by 2/22 to be featured in Brief magazine.

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@PromaxBDA

PromaxBDA: Become a PromaxBDA Member and receive special discounts with DirecTV, Virgin America, Lufthansa, Mondrian Hotel and more....

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@PromaxBDA

PromaxBDA: "Do You Know What You Are Worth?", "Rethinking the TV Space"-- Check out the latest #Promaxbdaeurope sessions announced http://t.co/GlsLUz4o

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@PromaxBDA

PromaxBDA: http://t.co/V4gNJlNs - Hot Spots: Viasat Film says make movie night your own - usher, red rope and all.

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@PromaxBDA

PromaxBDA: Does your workspace inspire creativity? Send photos & a description to jennifer@promaxbda.org by 2/22 to be featured in Brief magazine.

4 Days Ago Reply   |   Retweet

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  • Question Everything

  • 2011 Sports Media Marketing Awards Titanium Winner

  • 2011 Sports Media Marketing Summit & Awards Open

  • PromaxBDA: The Conference 2011 speaker Anderson Cooper

  • 2011 Game Marketing Awards Gold Winner

  • 2011 PromaxBDA Conference

  • 2011 Sports Media Marketing Awards Gold Winner

  • 2011 PromaxBDA Lifetime Achievement Award Winner Spike Lee.

  • 2011 MI6 Game Marketing Conference Open.

    
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weekly poll VIEW POLL RESULTS February 16, 2012
The traditionalist in us mourns as magazines, newspapers and other print publications struggle to compete in a digital landscape dominated by tablets, smart phones and other mobile readers. Within your marketing budget for print-based media buys, which of the following garners the most of your budget?
General Consumer Publications
(Vanity Fair, Time, People)
Consumer Niche Publications
(Tiger Beat, Golfer's Digest, Vegetarian Times)
Trade Publications
(Ad Age, Variety, Hollywood Reporter)
Newspapers
(USA Today, Los Angeles Times, Miami Herald)
Not Applicable
n/a
weekly poll for the week of
The traditionalist in us mourns as magazines, newspapers and other print publications struggle to compete in a digital landscape dominated by tablets, smart phones and other mobile readers. Within your marketing budget for print-based media buys, which of the following garners the most of your budget?